Belmont University and Avid Establish Five-Year Software Subscription Agreement to Augment Media & Entertainment Studies

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BURLINGTON, Mass., Dec. 01, 2020 (GLOBE NEWSWIRE) — Starting in January 2021, Belmont University in Nashville, Tennessee will be giving students a more powerful learning environment based on a new generation of software and solutions from Avid(R) (NASDAQ: AVID). The university’s strategy to augment its facilities for media and entertainment studies will ensure that students can stay on track and accelerate toward their degree goals, whether attending on campus, remotely or in a hybrid model.

The centerpiece of Belmont University’s Mike Curb College of Entertainment & Music Business strategy is its adoption of a five-year software subscription agreement for several hundred seats of Avid’s editing and creation tools, Media Composer(R) and Pro Tools(R), and the open MediaCentral(R) platform that will enable students to work on their stories and productions from any location on their laptop or mobile device. With this upgrade, students will also be able to edit and manage projects collaboratively in real time with access to more than a petabyte of Avid NEXIS(R) media storage.

As part of this commitment, the college will also upgrade the current Avid S5(TM) Fusion console in its state-of-the-art Johnson Center Dolby Atmos(R) theater to a new dual-operator Avid S6(TM) audio control surface. The Johnson Center, which opened in 2015, includes the world’s first Dolby Atmos mix stage at a higher education institution, giving Belmont students a unique opportunity to learn how to deliver immersive Dolby Atmos theater experiences.

Located next to Music City’s renowned Music Row creative community, the Belmont University Mike Curb College of Entertainment & Music Business is a powerful magnet for aspiring creative professionals and is consistently ranked among the top U.S. institutions for media and entertainment studies. For more than 20 years the college has applied Avid technologies to help prepare thousands of students for professional careers in television, film and music. The school is now an Avid Media Campus program partner, which guarantees volume pricing that enables it to grow its infrastructure with optimal cost efficiency. This special designation, combined with continuous releases of new product enhancements and capabilities through Avid software subscription, ensures Belmont students can enter their chosen profession with up-to-the-moment expertise in the emerging technologies shaping how media is created, presented and experienced.

“Belmont University’s strategic priorities are ready to adapt to change and embrace new technology so we can innovate–and this approach has prepared us for today’s very challenging environment,” said Ron Romano, Technology Specialist, Belmont University’s Curb College of Entertainment & Music Business. “Our new agreement with Avid plugs right into this philosophy and gives our programs a technical foundation to evolve and thrive over the long run. In the end, we’ll be able to do an even better job of helping our students stay focused on strengthening their creativity and storytelling expertise and then get into the workforce with confidence.”


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Former Washburn University student debuts first poetry collection – Entertainment – The Topeka Capital-Journal

When New York resident Christie Leigh Babirad was living in Topeka and attending Washburn University, she became heavily influenced by the Sunflower State, its open land and the peacefulness that it offered.

Now, years later, Babirad continues to feel Kansas’ pull and has incorporated her thoughts and feelings about the state into her first published poetry collection.

“Sapphire Stars,” which was released Nov. 24, features 170 poems and 48 of Babirad’s personal photos.

According to Babirad, the ideas and concepts behind the poems date back to her childhood, but most of them were written in her early 20s.

Two of the poems, “Konza Prairie” and “Still With Me,” tell of Kansas and Babirad’s days at Washburn.

“I wrote both because I was heavily influenced by the open land in Kansas and that feeling of freedom,” Babirad said. “Being there at such an impressionable age — I was like 19 (or) 20 when I was in Kansas — there was a romance to the land, this feeling of freedom that I could be whoever I wanted to be. I felt a certain connection with that particular place. So those poems both reflect that.”

Babirad said “Still With Me” was written to describe Kansas’ influence on her.

“Viscerally, it’s something that I think will influence the rest of my life and wherever I go next,” Babirad said. “I think whether it’s Kansas or somewhere else, I need that open land, country music, all of the things that Kansas represents for me. I need that in my world.”

The poem “If Only You Knew” was written by Babirad when she took an advanced poetry class at Washburn. It was in that poetry class that Babirad first had the idea to create a poetry collection.

Babirad’s teacher instructed the class to create a mini collection of poems and in that collection was “If Only You Knew.”

While most of the poems don’t directly pertain to Kansas, Babirad said, they do describe her quest for freedom, romance, living life on a deeper level, having strong faith and optimism.

“Chapter one is called ’Illumniated’ and that chapter is about this optimism and this idea of who you are and what you represent and also naivety,” Babirad said. “There’s poems about love and relationships, and just kind of finding your way.”

Chapter two is called “In the Distance” and features poems about dreams, heartbreak and seeing people for who they are.

Chapter three, “Unhindered,” is about accepting your identity and what you are passionate about it.

“(Chapter three) is kind of a follow-up to chapter one because it expands farther on who you were all along,” Babirad said.

Babirad said she hopes readers connect with the personal aspect of the poems.

“I can pinpoint exactly where my mind was at the time that I was writing the lines for these poems,” Babirad said. “I have poems about holding on when you feel like you’re losing your strength or your faith in yourself, when you’re feeling lost —

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Free trials for education and entertainment platforms spur massive growth in subscription economy

Consumers have increasingly turned to subscription services since the coronavirus pandemic began to change everyday life in March.

Television streaming video. Media TV on demand

Image: simpson33, Getty Images/iStockphoto

Subscription businesses have seen skyrocketing rates of growth since the beginning of the COVID-19 pandemic, according to a detailed study from Recurly, a company that helps thousands of companies manage subscription platforms. The report compares subscription rates from the week of March 9, 2020, to the time period of March 16, 2020 to June 29, 2020, finding that industries like digital entertainment and education technology saw massive increases in interest because of the changes forced on society by the pandemic.

SEE: Big data’s role in COVID-19 (free PDF) (TechRepublic)

The move to remote learning led to an almost overnight spike in demand for education-related subscription services like Kahoot! and Quizlet that helped teachers give quizzes and students work on projects together. According to the report, new free trials for education peaked in the week of 3/23 with an increase of 327%.

Stay-at-home orders across the world similarly contributed to burgeoning interest in subscription-based entertainment, software, and consumer goods/e-commerce platforms.

“In many ways, COVID-19 has accelerated us to the future, because the convenience factor of subscriptions that have been appealing to subscribers has only been furthered now that they are reconsidering the true cost of going to the store or the mall, browsing aisles and racks, finding something they like and then bringing it home,” Recurly CEO and founder Dan Burkhart said in an interview. 

“Consumers are looking at subscriptions as a little bit of a form of entertainment and a little bit of a self-soothing balm to engage with some of these offerings that are out there in the form of box-of-the-month type deliveries. Perhaps it’s a way that folks are keeping themselves happy.”

One of the biggest ways subscription services were able to lure people in was through free trials. Hundreds of companies offered week or month-long free trials that had high rates of conversion to full membership plans. 

In the last two weeks of March, there were 120% and 101% increases in new trials respectively, which continued into April at rates of 20%-30%. But by May, things started to level off, with the massive increases in the education and digital media sectors being offset by the huge drop-offs with travel, hospitality and entertainment.

The steep losses the study found with the venue-based entertainment industry mask the growth seen in almost every other sector. 

Burkhart explained that these businesses relied almost entirely on travel or foot traffic and that CDC guidelines brought subscription numbers essentially to zero. He said that Recurly works with a number of movie theater chains on digital ticket subscription services and noted that a number of these businesses have been in the news recently due to their significant financial struggles. 

SEE: COVID-19 workplace policy (TechRepublic Premium)

A number of software, e-commerce, and professional service platforms saw spikes in new trials as well. The free trials led to concrete gains in almost every industry

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Global In-flight Entertainment Systems Industry

Global In-flight Entertainment Systems Market to Reach $8. 9 Billion by 2027. Amid the COVID-19 crisis, the global market for In-flight Entertainment Systems estimated at US$5. 4 Billion in the year 2020, is projected to reach a revised size of US$8.

New York, Oct. 22, 2020 (GLOBE NEWSWIRE) — announces the release of the report “Global In-flight Entertainment Systems Industry” –
9 Billion by 2027, growing at a CAGR of 7.4% over the analysis period 2020-2027. Hardware, one of the segments analyzed in the report, is projected to record a 6.8% CAGR and reach US$4.9 Billion by the end of the analysis period. After an early analysis of the business implications of the pandemic and its induced economic crisis, growth in the Connectivity segment is readjusted to a revised 7.4% CAGR for the next 7-year period.

The U.S. Market is Estimated at $1.5 Billion, While China is Forecast to Grow at 11.2% CAGR

The In-flight Entertainment Systems market in the U.S. is estimated at US$1.5 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$2 Billion by the year 2027 trailing a CAGR of 11.1% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 4% and 6.6% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 4.8% CAGR.

Content Segment to Record 9.3% CAGR

In the global Content segment, USA, Canada, Japan, China and Europe will drive the 8.6% CAGR estimated for this segment. These regional markets accounting for a combined market size of US$781.8 Million in the year 2020 will reach a projected size of US$1.4 Billion by the close of the analysis period. China will remain among the fastest growing in this cluster of regional markets. Led by countries such as Australia, India, and South Korea, the market in Asia-Pacific is forecast to reach US$1.2 Billion by the year 2027, while Latin America will expand at a 10.8% CAGR through the analysis period. We bring years of research experience to this 9th edition of our report. The 279-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.

Competitors identified in this market include, among others,

Read the full report:



Global Competitor Market Shares
In-flight Entertainment Systems Competitor Market Share
Scenario Worldwide (in %): 2019 & 2025
Impact of Covid-19 and a Looming Global Recession
A Peek into Evolution of In-Flight Entertainment Over the Years
Global Commercial Airlines Passenger Traffic Volumes 2013-2019F
Global Connected Commercial Aircraft by Region (2017)
Leading Inflight Internet Service Providers
Market Share of Leading Inflight Wi-fi Service Providers
Leading Players in Inflight Connectivity market by Market Share
Global Number of Airlines Offering in-Flight Wi-Fi Connectivity


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