Digital Security Software

SO, IF YOU AE THE PARENT OF A TEENAGER, YOUMIGHT WANT TO LISTEN UP.

I'M LISTENING BECAUSE I'VE GOT A PRE-TEEN.

MORE AND MORE TEENS ANDEVEN PRE-TEENS GO ONLINE AS WE KNOW.

THEY'RE USING THEIR CELL PHONES, THEIR LAPTOPS, THEIRTABLETS, MOMS AND DADS NEED TO BE EXTRA DILIGENT, 24/7 IN FACT TO KEEP THEM OUT OF DIGITAL HARMSWAY.

WITH US THIS MORNING TO DISCUSS HOW TO DO JUST THAT – HOW TO KEEP OUR CHILDREN SAFEIN AN ONLINE WORLD IS STACY CONNER, DIRECTOR OF WORLDWIDE RETAIL MARKETING FOR MCAFEE,HEY STACY, GOOD MORNING.

HI, GOOD MORNING DANIELLE.

TIMELY TOPIC, GIVEN THAT I DO HAVE A 12 YEAR-OLDIN MY HOUSE, RIGHT NOW, AND SO WHAT CAN YOU TELL US ABOUT KIDS ONLINE HABITS THAT WE ASPARENTS MIGHT NOT KNOW.

WELL, THE FIRST THING I WOULD SAY IS, THERE'SSOME GAPS, THERE'S SOME PRETTY BIG GAPS.

IT'S INTERESTING MCAFEE JUST DID A STUDY CALLEDTHE DIGTAL DECEPTION SURVEY, WHERE WE WENT OUT AND TALKED TO TWEENS AND TEENS ABOUT THEIRONLINE HABITS AND ABOUT THE DEVICES THAT THEY USE SUCH AS TABLETS AND SMART PHONES.

HERE'SWHAT WE LEARNED.

THE BIG THING? KIDS ARE ONLINE TWICE AS MUCH AS THE PARENTS THINK THEY ARE.

ALSO, THEIR TAKING MEASURES TO PUT VERY PERSONAL INFORMATION OUT ABOUT THEMSELVES ONLINE ANDALSO TAKING PROACTIVE MEASURES TO KEEP PARENTS IN THE DARK ABOUT WHAT THEY'RE DOING.

SO, THEIR BEING SLICK AND YRYING TO FOOL US IS WHAT YOU'RE SAYING (LAUGHS).

THAT'S A TEEN FOR YOU, RIGHT? UM, BUT THE OTHER THING THE MOST CONCERNINGTHING THAT I FOUND FROM THE STUDY WAS THE FACT THAT THESE TEENS AND TWEENS ALREADY AREHAVING NEGATIVE ONLINE EXPERIENCES IN THE FORM OF CYBER BULLYING OR OTHER CYBER THREATSAND THINGS LIKE THAT, AND YOU KNOW, ALL OF THIS DATA LED MCAFEE TO CREATE A NEW PRODUCTTHAT WE CALL MCAFEE LIVE SAFE.

I THINK I LOVE THAT BECAUSE ONE OF THE THINGSFOR ME AS A PARENT I WILL DO ANY AND EVERYTHING TO PROTECT MY CHILDREN IN THE PHYSICAL WORLD.

YES.

IT'S A LITTLE MORE DIFFICULT TO DO IN THECYBER WORLD, WHAT CAN WE DO TO PROTECT OUR FAMILY?WELL, I THINK TWO THINGS COME TO MIND, THE FIRST IS HAVE CONVERSATIONS WITH YOUR TWEENSAND TEENS, MAKE SURE YOU START THAT DIALOGUE AND AS A PARENT MAKE SURE THAT YOU'VE GOTTHAT AWARENESS AS FAR AS HOW YOUR TEENS ARE ENGAGING ONLINE AND WHAT TECHNOLOGIES THEY'REREALLY USING.

I ALSO LIKE TO REMIND PARENTS, THOUGH, THAT YOU HAVE TO HAVE SECURITY ONEVERY SINGLE DEVICE THAT THEY'RE GOING TO USE.

IF IT'S A TABLET, IF IT'S A SMART PHONE,WHETHER THEY'RE USING IT FOR FIVE MINUTES A DAY, OR FIVE HOURS A DAY, IT ABSOLUTELYHAS TO HAVE SUCURITY.

THE THING AS ADULTS THAT WE KNOW IS WE ALL HAVE GOT DIGITAL FOOTPRINTS,EVERY TIME WE PUT SOMETHING OUT OR PUT A POST ON FACEBOOK OR TWITTER OR ENGAGE WITH THEINTERNET IN ANY WAY, OUR DIGITAL FOOTPRINT GROWS.

BUT GUESS WHAT? OUR TWEENS AND TEENSARE ALSO STARTING THEIR DIGITAL FOOTPRINTS AND IT'S REALLY IMPORTNAT TO PROTECT THATFOOTPRINT FROM EARLY ON.

I THINK IT'S INTERESTING BECAUSE THEY DON'TKNOW WHAT WE KNOW ABOUT THAT DIGITAL FOOTPRINT, SO WE MAY BE MORE CAREFUL IN TERMS OF WHATWE PUT ONLINE THAT MAY BE TWEENAGERS AND TEENAGERS DO WHO DON'T KNOW.

SO, WHEN IT COMES TO SECURITYSOFTWARE, THEN WHAT FEATURES ARE MOST IMPORTANT? WELL, THE FIRST THING IS A SECURITY FEATURETHAT ALLOWS YOU TO PUT SECURITY ON EVERY DEVIE THATS IN YOUR HOUSEHOLD.

WE CALL THAT UNLIMITEDDEVICE COVERAGE.

WHEN YOU BRING A NEW DEVICE INTO YOUR HOME, YOU DON'T WANT TO HAVE TOWORRY ABOUT GOING OUT AND BUYING A NEW SOFTWARE SECURITY PACKAGE TO PUT ON IT, YOU JUST WANTA SECURITY PROGRAM THAT YOU CAN DEPLOY TO THAT DEVICE AS SOON AS YOU BRING IT IN THEHOME.

NOW, FOR OUR KIDS AND OUR TWEENS, ONE OF THE MOST IMPORTANT FEATURES THAT YOU CANHAVE IS SOMETHING CALLED PARENTAL CONTROLS.

OKAY.

THIS IS GOING TO ALLOW YOU TO TRACK INTERNET USAGE, MONITOR THE SITES THEY GO ON AND IT'SALSO GOING TO ALLOW THOSE TWEENS AND KIDS TO KNOW IF THEY'RE ABOUT TO GO TO A GOOD SITEOR MAYBE A NOT SO GOOD SITE.

FOR OUR TEEN SET, THE BIG THING IS A COUPLE OF THINGS;OUR TEENS ARE USING TABLETS AND SMART PHONES MORE AND MORE, AND GUESS WHAT? THEY GET LOST,THEY GET STOLEN.

UM HMM.

SO, HAVING A FEATURE THAT ENABLES YOU TO LOCATE, LOCK AND WIPE THE DEVICE, SHOULD IT BECOMELOST OR STOLEN, IS ABSOLUTELY CRITICAL.

SO STACY, IN ALL HONESTY, IS THERE A WAY THATWE AS PARENTS CAN KIND OF BE THAT SOFTWARE EXPERT AND TRULY PROTECT OURSELVES AND OURFAMILIES? THE ANSWER, DANIELLE, IS NO.

PARENTS DON'TNEED TO BE SOFTWARE EXPERTS, MCAFFEE IS THE SOFTWARE EXPERT.

LET US DELIVER THAT EXPERTISETO YOU, BUT IT IS ABSOLUTELY POSSIBLE FOR YOU TO PROTECT YOUR FAMILY WITH A GREAT PRODUCTWITH EASY TO USE FEATURES AND THAT'S MACAFEE LIVE SAFE.

JUST ABOUT TEN SECONDS LEFT, WHAT ARE THE MOST IMPORTANT THINGS THAT WE NEED TO REMEMBERWHEN IT COMES TO OUR KIDS ONLINE SAFETY? HAVE THE CONVERSATION AND BE AWARE ABOUT WHATYOUR TWEENS AND TEENS ANRE DOING ONLINE, HAVE SOME SECURITY ON EVERY SINGLE DEVICE THATTHEY MIGHT BE USING AND MAKE SURE THAT IT'S GOT THOSE CRITICAL FEATURES LIKE PARENTALCONTROLS AND AVAILABILITY TO LOCATE, LOCK AND WIPE, AND I JUST WANT TO POINT OUT THATOUR MCAFEE LIVE SAFE PRODUCT HAS ALL OF THAT.

AND YOU KNOW THEY'LL HATE US NOW BUT THEY'LLTHANK US LATER.

ABSOLUTELY.

I TELL MY KID THAT ALL THE TIME (LAUGHS).

THANK YOU SO MUCH STACY FOR COMING BY, GREATINFORMATION.

THANK YOU.

AND IF YOU'D LIKE TO PROTECT YOUR FAMILY VISIT THE FOLKS OVER AT MCAFEE BY GOING TO LIVESAFE.

COM,THAT'S LIVE, L-I-V-E SAFE DOT COM.

OH, AND DON'T FORGET TO VISIT US ON FACEBOOK, SHARENY OF YOUR INTERNET STORIES OR DIGITAL CONCERNS.

THATS FACEBOOKBALANCINGACTFANS.

Source: Youtube